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The latest saltwater and freshwater fishing gear, news, techniques, trends, giveaways and more.

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Sep 14, 2026

GIVEAWAY: Win a Low Pro Tech Sun Hoody from ANETIK!

Enter now: Twenty lucky winners will receive an ANETIK hoody!

Sep 12, 2026

Meet PingLive Mini: Live Sonar on Your Phone

Cut the cables and skip the chartplotter. Run lag-free live imaging to up to three tablets or phones.

Sep 9, 2026

River Rat Recalls a Lifetime Spent Fishing the Waters of Missouri

Plus, Why You Need to Use Smaller Baits to Catch More Panfish, Get Even More from Your Glidebait With These Performance Hacks, and more!

Sep 7, 2026

GIVEAWAY: Win the GoNow Freshwater Fish Kit from PLANO!

Enter now: Five lucky winners will receive a comprehensive tackle storage kit!

Sep 3, 2026

Huge Savings on Forward-Facing Sonar: Wired2fish Found The Best of The Best at The Bass Pro Labor Day Sale

From now through Sept. 9, you can save up to 50% on all kinds of fishing gear with the Bass Pro Shops Labor Day Sale!

Sep 2, 2026

OPINION: Know What to Look for Before You Buy That Used Boat

Plus, What Lures We’re Throwing in September, How Modern Tech is Elevating Today's Baitcasters, and more!

Sep 1, 2026

The Future of Fishing Scent Technology

Discover five new forage-specific scents engineered to help trigger more bites.

Aug 31, 2026

GIVEAWAY: Win Yo-Zuri’s 3DR-X Series Lures and Fluorocarbon Line!

Enter now: Four lucky winners will receive one of the products and line!

Aug 29, 2026

Lew's Speed Spool® ITB 200 - Redefining Casting Performance

The all-new Lew's® Speed Spool ITB 200 combines expert-level engineering with dependable performance to help anglers confidently take on any challenge

Aug 26, 2026

OPINION: Minnesota Governor Uses State Powers to Shield Boundary Waters

Plus, Why Lake Erie Might Be North America's Best Multi-Species Fishery, How to Store Those Urchin Baits You Finally Got Your Hands On, and more!

Aug 24, 2026

GIVEAWAY: Win Prescription Sunglasses from Island Optics!

Enter now: Five lucky winners will each receive the new Breaker RX sunglasses!

Aug 22, 2026

The Most Complete Bottom Contact Lineup G. Loomis Has Ever Built

Drop shot, Carolina rig, jig and worm — bottom contact fishing isn't one technique, and now your rod doesn't have to be either. See the full IMX-PRO B